Logo Design for Sydney based small business A1 Carpet Cleaning & Pest Control. A1 is a reputable, locally owned carpet cleaning, cleaning and pest control service that was founded by two cousins. The pair came to us, unsure about where their business was heading. They had no brand identity, non existent social media and a poor quality logo that had no connection to their personalities or brand.
We designed a new logo that captured the vibrant, friendly, quality services A1 offers and completely transformed their colour palette. We used blue to promote trust and wisdom, green to do promote purity and freshness and yellow to promote enthusiasm and passion.
We also assisted the team with branding, Marketing and Social Media to increase their followers, reach and engagement on content. The cousins’ cultural heritage, their passion for the industry and helping families are important aspects which we included in their re-brand.
As there was no previous branding done, we helped them define better value propositions and mission statement. A social media strategy was also implemented to help the team enhance their overall competitive edge.